We design each email strategy around clear business objectives like growing your revenue, converting more of your leads, reactivating customers, increasing customer LTV & renewal rates, and more. We establish clear Northstar KPIs and tracking dashboards with every client. This ensures we’re focused on what moves the needle.
North star KPIs could be # of booked calls, and we track revenue-per-call on a weekly basis, and # of deals closed.
If your revenue-per-call is $1000, and our email books 10 calls, that’s roughly $10,000 from that email. This works especially well in high-ticket, where the sales cycles can vary day-to-day.
If you sell mid-ticket/low-ticket we build you a revenue forecast and focus more on product sales growth & overall revenue growth.
Most importantly, we track Year over Year revenue - we want your email revenue & business growing 25% + Year over Year.
Book your profit growth session today to discover the best email strategy & tracking system for your business to consistently & profitably scale. Plus, see what it would be like, having this strategy run completely done for you, consistently and profitably scaling your business year over year.